Tag Archives: LinkedIn

LinkedIn Applications Add Depth To Your Profile/Resume

Since Linkedin has become the “resume” that most of the movers and shakers on the web turn to, it is certainly one in which we want to put our best foot forward. But, in addition to that……remember, our goal a either job seekers or perennially ambitious professionals, is to stand out from the crowd…… we want people to get to know us in a little more depth.  More detail sets us apart as unique and allows us to display some of our expertise

JobMob.offered one of the first reviews of linkedin applications First Review: Using LinkedIn Applications to Show Professional Job Success |

LinkedIn Applications

They review 9 initial applications and if you’re interested, you should read the entire review.

I only selected three I found useful for the moment:

BlogLink by TypedPad pulls in blog posts from any blogs you’ve defined in your LinkedIn profile’s Websites section. The posts are displayed directly from each blog’s RSS feed, initially with just an excerpt and a ‘read more’ link. ( Let’s readers know you’re a thought leader, or interesting or humorous of whatever your unique skill is.)

Reading List by Amazon lets you keep track and show which books you’ve read, are reading, planning to read or would like to read. You can also find people with similar tastes (industry leaders? potential bosses?) and subscribe to follow their Reading List and discover which books you should be reading. Can you imagine coming to a job interview and spooking the interviewer by saying you’re reading the same book as they are? ( Again, you can give your take on a book and weave in your areas of expertise.)

My Travel by TripIt is a geographic locator tool giving you an easy way to see which of your connections is physically nearby or will be soon. ( I think this is really a cool tool and can help  faciliate your networking.  You can let everyone know where you’ll be, with great ease, and ask if any in your farflung network havev recommendations or want to meet up with you.)

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Using Linked In For Job Search – Free Ebook

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Image by via CrunchBase

Rita Ashley, technology recruiting veteran who has an insider’s view of how hiring gets done, believes LinkedIn is a powerful tool for job search and she has written an  ebook, LinkedIn for Job Search to make her point. Anne Fisher of Fortune Magazine wrote this about Ashley’s ebook”

“I use LinkedIn all the time but I learned things I didn’t know that are really useful.”
“My search isn’t in full swing but I sure wouldn’t say no if someone approached me.  Using the LinkedIn white paper, I know they can find me.”
“The screen shots helped me a lot because I haven’t used LinkedIn much.”
“I was blocked from getting new connections with people I don’t know.  The examples really helped me fix the problem.”
“Love the White Paper. Sure glad I didn’t have to sit through a whole class to get this information.  Keep them coming.”
“Do HR people really vet people before they decide to contact them?  I now know how to fix my profile.”

Download your free step by step guide for examples, screen shots and advice to use all the power of LinkedIn for your Job Search.

  • Get found by hiring authorities
  • Connect with people who can provide strategic introductions
  • Vet future employers
  • Learn who is hiring in your area
  • Establish your professional brand
  • Click here to download your free guide to becoming a power user of Linkedin for your job seach.

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    How To Start Finding Jobs With LinkedIn

    Image representing LinkedIn as depicted in Cru...

    Image via CrunchBase

    Your goal is to stand out and get noticed. The minute you join  Join LinkedIn , you have a better chance of standing out, as you will be in a smaller category, one step down the funnel.

    Once in LinkedIn, instead of being a passive member, you should be proactive and use all LinkedIn‘s many capabilities to search out contacts and opportunities and put your skills on display. Whether or not you yet have the stature to be out there raising your profile by speaking to groups on industry trends, there are no barriers to responding to LinkedIn Answers questions posed for your industry. Your public profile allows you to display answers you’ve provided which broadcasts your expertise, and that’s your goal. That will make you stand out from the crowd. And there are literally dozens of ways to make Linkedin work for you.

    JobMob at Gigantic Tips Guide for Finding Jobs With LinkedIn has some advice on this subject:

    Make the right choices first

    • Join LinkedIn. 17 million and counting, there’s still room for more.
    • Only join LinkedIn once. Having multiple accounts will only dilute the usefulness of each individual profile, and LinkedIn Customer Support cannot merge accounts for you.
    • Update your account with all your email addresses that people might use for LinkedIn invitations. This will help you avoid creating multiple accounts by accident.
    • Consider upgrading to a premium account with features such as enhanced search results containing relevant LinkedIn users that aren’t yet connections of yours. You can then contact them with InMails which have a much higher rate of being opened that regular email.
    • Subscribe to the LinkedIn blog to find out about new features.
    • Cancel your account if you decide to stop using LinkedIn by emailing Customer Service. Don’t leave expired information to be found by people researching you.

    Develop a LinkedIn strategy

    You need to cover 3 fundamentals:

    1. Make your profile the best sales document for you so that you can…
    2. Get a maximum number of recommendations to build your stature, which will help…
    3. Grow your LinkedIn network to increase the chance that your profile will be seen by the right person to hire you.

    Supercharge your LinkedIn profile

    • The LinkedIn Profile is your online resume or CV. Apply great resume tips, avoid any typical or unusual resume mistakes.
    • LinkedIn gives you a lot of control over what appears in your profile and your public profile. The public profile should only display positive elements that are pertinent to your current work search.
    • Attract hiring managers or clients via your public profile by only including hard-hitting information such as stellar recommendations from past hiring managers or clients.
    • All texts should be well-written, but by YOU, written in your voice.
    • Write memorable Summary text, it’s your LinkedIn elevator pitch.
    • Although your profile is promoting you, avoid using annoying sales text (”Act now!”) that you wouldn’t have on your resume.
    • Display an effective photo on your profile that best conveys the impression you want to leave with the viewer. People remember faces.
    • Hide irrelevant connections from your public profile. Typically this means non-work-related friends and family.
    • Create a LinkedIn “vanity url” using a format that’s easy to guess and remember: http://www.linkedin.com/in/firstnamelastname
    • Publicize your LinkedIn vanity url in your email signature, on business cards and wherever it may be seen by someone who would want your resume.
    • Use a LinkedIn-generated email signature to promote your public profile. It will also help grow your network of connections from your email recipients.
    • Promote your profile on your blog, other websites and forum signatures with official LinkedIn buttons.
    • Update your profile regularly. The easiest way to do this is by constantly adding connections. Every change highlights your profile on connections’ Network Updates pages, giving you more exposure.

    Multiply recommendations, yours and theirs

    • Write as many recommendations as you can about people in your network, which should help you to…
    • Get as many recommendations as you can from people in your network. LinkedIn advises asking for recommendations from “former managers, colleagues and co-workers, customers and clients, business partners.” Start with people you know who have large networks of their own, and use the message to also tell them what kind of work you’re looking for.
    • Write great recommendations that will make recipients want to display them on their public profile, giving you additional exposure.
    • Never hesitate to ask connections to improve their recommendations to meet the standards of your public profile in promoting you towards your next job. People like to help.
    • Be truthful with your recommendations. This is your credibility we’re talking about.
    • Hide bad recommendations that are exaggerated or just plain false.

    Maximize your connections

    Get the best

    • Upload your work and personal address books to LinkedIn to discover potential connections and sources of recommendations. Then begin inviting connections beginning with people who are already on LinkedIn.
    • Leverage other social networks such as Facebook to find people with whom you can also connect on LinkedIn. Facebook is better than LinkedIn at finding former teachers, classmates and other people who knew you in the past. Once on Facebook, asked them to connect with you on LinkedIn too.
    • When you invite new connections, write personalized messages instead of the boring default suggestion from LinkedIn unless the recipient is already waiting for your invite.
    • A great way to grow your network is to write recommendations about potential connections. If the person isn’t on LinkedIn, the recommendation will give them a reason to join. Even if they don’t join, you will likely leave a positive impression that may help later.
    • Invite or accept connections only with people you trust and share the same social networking values. This isn’t MySpace where the objective is to have as many friends as possible. Your objective is to leverage the network to find a job. You need help from people you can depend on. Only people you trust can possibly write truthful recommendations.
    • Remove connections that have lost your trust before they can do any damage to your network or waste more of your time.

    Reach the best

    • Install the LinkedIn Toolbar for your browser to make searching LinkedIn easy. The Toolbar also allows you to bookmark other users’ profiles from LinkedIn search results.
    • Use the LinkedIn JobsInsider (part of the LinkedIn toolbar) if you’re looking for work on major job sites such as Monster, HotJobs, CareerBuilder, Craigslist, Vault, or Dice. It will save you time by automatically display your inside connections for the company mentioned in any job listing.
    • Whether via the Toolbar or LinkedIn’s onsite Jobs Search, be specific when searching for contacts. Include job titles where relevant and geographic location if you’re aiming to work in a specific city or region.
    • Search for headhunters and recruiters in your domain of expertise. They will always want to talk to you since you represent a business opportunity for them.
    • Ask your connections to send over profiles of people relevant to your job search.
    • To contact specific LinkedIn users that aren’t in your network even to the 3rd degree, use free OpenLink messages if those users are accepting them or join a LinkedIn Group they’re in. As a last resort, consider buying individual InMails.
    • Use Introductions to contact people in your network at the 2nd or 3rd degree. You’ll be more successful if your message includes a suggestion describing how you can help them – even with a simple tip – instead of vice-versa.
    • You can also use Introductions to reach inside connections as a way to request referrals to hiring managers. This is especially useful if the inside connections’ companies have win-win employee referral bonus programs.
    • Other conversation starters over Introductions are to do company reference checks by asking former employees about a company or hiring manager. This way you get your research done without the company knowing.
    • Respond to LinkedIn Answers on topics in your industry. Answering relevant industry questions looks great on your public profile where you can display “questions you have asked, answers you have provided, and expertise you have earned by providing the best answers to questions.”
    • Ask your connections to send you questions they think you can answer via the Share This link beneath the question.
    • Respond to LinkedIn Answers from employees in targeted companies as a lead-in to generating inside connections.
    • Join industry-related LinkedIn Groups, as many as you can handle. It’s a terrific way to meet people and get relevant new connections. Remember that you can contact group members directly as if they’re already connected with you.
    • Create your own LinkedIn Group as a way to build stature in your industry, but only if your Group will creates value and so will attract users that you currently can’t reach directly. Simply copying an existing group for no apparent reason will only lower your credibility.

    Guy Kawasaki has more tips in his article Ten Ways to Use LinkedIn.

    Useful Links

    To read this entire post, go to Gigantic Tips Guide for Finding Jobs With LinkedIn

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    Build It Before You Need It : 37 Ideas to Grow Your Job Search Network Right Now

    Studies , including a recent one last month by Impact Group, confirm and reinforce the axiom that networking is the best way to find a job.

    One key thing to remember as Jeremiah, Sr Analyst at Forrester Research points out, even if you work for someone else, you are a company of one: even though your paycheck is being delivered through your employer, you are solely responsible for your direction, what you learn, how you perform, and how much you’re paid. You’re in control of your own destiny.

    Therefore, be part of the party/conversation/network before you need anything from anyone. Start now, and continue to build relationships by giving now: share knowledge, help others, and become a trusted node and connector, not just an outlying ‘dot’ of a comet that swings in every 4 years or so.  Since it takes time, and a certain amount of giving of yourself, and contributing, seeding, nurturing and building of the network,invest the time to build it before you need it.

    JobMob says in 37 Ideas to Grow Your Job Search Network Right Now:

    To excel at networking, the key question to ask is not “what can you do for me?” but rather “what can I do for you?” The more you give to your network, the more you can get from it.

    1. Get an easy-to-remember email address. A good format is firstname.lastname@webmail.com where “webmail” is Gmail, Yahoo Mail, etc. Use this address for job search/work purposes only.

    2. Choose your personal tagline. Find a 3-4 word phrase that relates to who you are professionally and puts you in a positive light. You want people to think that phrase when they hear your name, and everything you do work-wise should match your tagline. Use it in your email signature and begin by saying it when people ask what you do.

    3. Prepare an elevator pitch. In 30 seconds you need to be able to describe who you are and which problems your expertise can solve. Practice until it comes naturally. Tweak as you go, judging by listener response.

    4. Build an impressive web profile. A recommendation-filled LinkedIn profile with the right LinkedIn Applications can show off your accomplishments, successes and elevator pitch. LinkedIn will also give you an easy-to-remember url to put in your email signature, on your resume and business cards, encouraging people to connect with you. Use your personal tagline and easy-to-remember email address.

    5. Become a LiON, a LinkedIn Open Networker. This is a quick way to grow your number of LinkedIn connections to the top level of “500+” but the looseness of these connections means you shouldn’t expect much from them. Still, all it takes is one good connection for this to be worthwhile.

    6. Be active on LinkedIn Answers and LinkedIn Groups related to your profession, responding to questions and drawing other LinkedIn users to connect to you.

    7. Sign up to Twitter. Take a few moments to flesh out your profile, putting your personal tagline in the Bio box and customizing the background image. Use TweetLater to automatically follow back any people who follow you, then search for people to add to your network. Once your network has grown a bit, use Twubble to find more people to follow from among your followers’ favorites. Setup a separate account for personal use.

    8. Create a Facebook Page. Use Facebook for more than staying in touch with friends and family. Separately from your personal profile, use a Facebook Page to promote yourself professionally,  giving Facebook users a place to follow you as an expert in your field.

    9. Carry business cards with your personal tagline and contact information to give out to potential business contacts. Try to always leave a note on the back before handing over your card, for example, to write where you met.

    10. Ask for referrals when handing over business cards. People are more likely to respond to this than if you ask about open positions in their company. Give them extra cards if they have any potential referrals.

    11. Use calling cards for non-business occasions. They’re like a business card, but with personal information. I haven’t tried this yet but I like the idea. The novelty aspect alone will leave a good impression.

    12.  Join real-world business networks and chambers of commerce. You want people in your industry to notice you. Find local networks by googling “business network” and the name of your city.

    13. Join general purpose business social networks. Besides LinkedIn, there are other networks like Xing and ZoomInfo. Use the one that is most popular in your industry.

    14. Join industry-specific social networks. In many cases, these are business social networks created on the Ning platform. Use Ning’s search to find relevant networks or start a Ning network yourself.

    15. Start blogging about your profession. As a super virtual resume, blogging is a terrific way to not only grow your network and show your expertise but also to attract job offers.

    16. Follow industry blogs of different size readership. Subscribe and comment on them so that their bloggers discover and interact with you, especially if you have your own blog too. It’s better to get a lot of attention from 10 small blogs than no attention on 2 big ones.

    17. Participate in industry discussion forums and mailing lists. Become the expert that people want to hear from on the topics you specialize in.

    18. Become a member of professional associations. Every market has a group of people who are creating the standards and organizing member professionals. Being part of such groups can net you recognition from across the industry.

    19. Create an industry newsletter for an industry niche that doesn’t have one. Or, you could become a contributor to an existing newsletter, but only if there’s a clear way for your network to profit such as via a link or email address in the byline.

    20. Go to industry conferences, and make time to meet people and exchange business cards. Also great is to use conferences to finally see people face-to-face after having met online.

    21. Attend local (speed) networking events. Have lots of business cards with you and a polished elevator pitch.

    22. Organize informal industry events like launch parties or anniversaries. If you choose the right type of event and promote it well, the success will carry over to your personal network and people will want you to do it all again so that they can bring along other contacts who missed out.

    23. Bring friends along. You can network in parallel and compare notes, opening doors for each other.

    24. Join a job search support club. Also called job clubs or job search clubs or groups. Network with like-minded people.

    25. Volunteer. Meeting new people is one of the best reasons why job seekers should volunteer. If there aren’t many opportunities locally through e.g. religious institutions, find them online using a site like Idealist.org.

    26. Join a gym. A great place to network with people from across different industries and positions, there are also many other reasons to be exercising regularly.

    27. Get a career and/or job search coach. Among the many benefits, the coach will be able to guide you to other ways to grow your network.

    28. Find a mentor or mentoring community. You want people who have achieved your goals and can help you achieve similar success. Take your mentor out for lunch and pick their brain.

    29. Do information interviews. This is a great way to get your foot in the door, and you’d be surprised how often in can lead to a job, even in a different department or company.

    30. Email friends and family and ask them to put you in contact with anyone that can help your job search.

    31. Talk to people you see regularly. Neighbors, parents at your kids’ school, taxi drivers. Cast your net as wide as possible.

    32. Offer a cash bounty when you email your personal contacts. They’ll be willing to help you for free, but encourage them to forward your email to their own contacts for whom the cash will be a big motivator.

    33. Join an alumni jobs network. Placing alumni in jobs is usually a major goal of  university and college alumni networks but also military reserves associations.

    34. Nudge people in your network from time to time. A simple “any way I can help?” is a great way to stay in touch and not be forgotten.

    35. Keep track of your contacts’ needs. Then, fill those needs whenever you can. The more you give, the more you’ll get. Here are another 9 ways to keep value in your network relationships (lower half of the article).

    36. Always follow-up. Whether to confirm a referral or send over a link to an article you discussed, find a good reason to follow up with new contacts before they forget about you, which is usually within 24-48 hours.

    37. Use thank you notes. Always take the time necessary to appreciate the people in your network. Just because people are happy to help doesn’t mean you should take their help for granted. Snail mail will make your note stand out even more.

    Related articles from around the blogosphere

    Conclusion

    Like a tree, a network requires caring and time to branch out to its full potential. The more you invest in your network, the more you’ll get out of it. Even if you can only afford a few minutes per day, start growing your network as soon as you can and continue nurturing it until you need its fruits.

    This article was written for Job Action Day 2008. This year’s goal is to “empower workers and job-seekers to take proactive steps to shore up their job and career outlook.”

    If you liked this article, you’ll enjoy 8 Creative Ways to Use Social Media for Your Job Search.

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    Use Linked In To Increase Job Prospects, Even If You’re A Passive Candidate

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    Image via CrunchBase

    We’ve already talked about the critical importance of networking when you are looking for a job. Having a friend or colleague recommend and introduce you is always a preferred way to meet a potential employer.  It not only gets you in the door and past the gate keeper, past the Great Wall of China HR department which likely will look for every conceivable reason to eliminate you……you never get in trouble over the person you didn’t hire….but it also will likely get you a friendly reception and a fair hearing, at the very least, from the person actually responsible for the hiring decision.

    Now, you may be working all your friends, family, clubs, alumni and professional associations like crazy.  But also remember, though not quite as warm and fuzzy, there are some very large and influential networks out there that you should definitely tap into.  The first among them is the social network for business people, LinkedIn

    LinkedIn currently has members from all 500 of the Fortune 500 companies and its members comprise 130 different industries including 130,000 recruiters.  And that’s not all.

    Allison Doyle of About.com says this about LinkedIn and Your Job Search:

    “What do Microsoft, Ebay, Netflix, and Target have in common? All these companies (and many more) have used LinkedIn to recruit candidates for employment.”
    Even if you’re not “pounding the pavement” or living in a “speed dating for job candidates” nightmarish swirl, you should never stop keeping your eye open for what other opportunities are out there.  You never know when you might need them.  Who knew a month ago that Fannie Mae and Freddie Mac, titans Lehman Brothers and Washington Mutual would need a bail out and American Express would want to turn itself into a bank to increase its access to capital?  If times could get tough for them, it could get tough for you and all the rest of us as well.  So you might want to spiff up how you look as a passive candidate, just in case things turn even uglier.

    “Kay Luo, Director of Corporate Communications at LinkedIn, explains, “The main reason that companies are using LinkedIn is to find passive job candidates. Another reason why companies are using LinkedIn, is because referrals from their employees are highly valued because they typically have a higher success rate (hence the popular “employee referral bonuses”). LinkedIn helps companies leverage the networks of their employees.”

    How Employers Use LinkedIn

    One LinkedIn member (who will remain nameless because his company doesn’t know he’s job seeking) I spoke to received an inquiry less than 24 hours after posting his profile. He was amazed at how fast a former colleague found him.

    Steve Goddard obtained his current job through LinkedIn. Recruiters working for his employer, VMware, Inc., searched LinkedIn’s database of information for people with relevant skills sets and experience pertaining to VMware’s existing requirements.

    The recruiter discovered Steve’s work history, downloaded the information, circulated it to group managers, and then contacted him. After a couple of lengthy phone calls, VMWare scheduled an on-site interview. After that, it was hiring as usual.

    Steve told me, “I regularly get headhunters or recruiters with small startup operations, that have found my contact information through LinkedIn, calling me or emailing me with new job openings and hiring opportunities.” From the company’s perspective, Steve noted that VMware internal recruitment staff believes that LinkedIn has been a tremendous help with recruiting.
    Search LinkedIn

    Take a few minutes to search LinkedIn and I’m sure you’ll find lots of contacts from your current and prior employers, clients, vendors, and schools. All those contacts have the potential to help you grow your career or find a new job. In addition, it can be a good source of employment references, as well as reference checking.

    Job Search

    You can search the Jobs section of linked in by keyword and location or used the Advanced Search option to search by more specific criteria.

    How to Use LinkedIn

    Guy Kawasaki’s Ten Ways to Use Linked In provides good insight into how to increase the value of LinkedIn. One example is “Increasing your visibility, because by adding connections, you increase the likelihood that people will see your profile first when they’re searching for someone to hire or do business with.”

    One way to improve visibility is to enhance your profile. Take a look at Guy’s profile’s Extreme Makeover to see what a difference a few changes can make.

    Speaking of connections – the more the better. Guy’s blog notes that “People with more than twenty connections are thirty-four times more likely to be approached with a job opportunity than people with less than five.”

    How to Use LinkedIn to Find a Job – Or Have a Job Find You

    • Create a Profile. Create a detailed profile on LinkedIn, including employment (current and past), education, industry, and web sites.
    • Consider a Photo. You can add a photo (a headshot is recommended or upload a larger photo and edit it) to your LinkedIn profile. Note that it must be a small photo – no larger than 80×80 pixels.
    • Keywords and Skills. Include all your resume keywords and skills in your profile, so your profile will be found.
    • Build Your Network. Connect with other members and build your network. The more connections you have, the more opportunities you have, with one caveat from Kay Luo, “Connect to people you know and trust or have a business relationship with, no need to go crazy and connect with everyone.”
    • Get Recommendations. Recommendations from people you have worked with carry a lot of weight.
    • Search Jobs. Use the job search section to find job listings.
    • Use Answers. The Answers section of LinkedIn is a good way to increase your visibility. Respond to questions, and ask a question if you need information or assistance.
    • Stay Connected. Use LinkedIn Mobile (m.linkedin.com) to view profiles, invite new connections, and access to LinkedIn Answers from your phone.

    If you have any other tips on using Linked in or how you found a job or a job found you on Linked In, please write and share.

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    Do It The Way Rome Did – Overwhelm The Competition

    Book cover of

    Book cover via Amazon

    AdvancingWomen.com

    Whether you are a home office worker, an entrepreneur, or a corporate CEO, your job as the leader of your business is to succeed. Success does not come from good ideas of even brilliant performance unless it is totally integrated with the mission or your company, which, in one way or another, must come down to the bottom line of making money.

    Recognizing that inescapable fact, a leader’s job is both less complex, but more difficult than one might imagine.

    At a tech conference I attended, Glyn Meek, President and CEO of Triactive, now President and CEO of Software On Sailboats explained his theory that the job of CEO, has only 2 components:

    • Never stop raising money.
    • Create a buzz about the company.

    Someone Else Can Do Everything Else

    True, although this is particularly applicable to high tech start ups where “two young geeks in a garage” create the original technology and, at some point, someone has to bring in venture capital and they definitely will want an adult, that is someone with major big company experience,to run the company.

    From this skeletal beginning three other jobs of a boss/leader become clear.

    Building An A Team

    The CEO or leader must be a team builder. Having a marketing whiz or a tech guru or even a bona fide genius on hand is simply not enough in today’s increasingly complex, rapidly changing, intensely competitive business environment. To both keep pace and solve complex problems quickly you need a team and not just any team. Having an A team is absolutely mandatory. A CEO must be secure enough to hire A players, people who are as smart and talented and driven as he or she is, and more accomplished in their particular area of expertise.

    A Players vs B Players

    If you don’t hire A players but rather B players, you will not only not achieve the results you want, but your company’s performance will tend to deteriorate, or, at the least, require a lot more energy to sustain as time goes on. B players trigger certain dynamics, since they aren’t likely to hire A players and may not be secure enough to hire even B players. Your company’s performance may decrease as employees begin to consist of more and more C players. This is what Glyn Meek called the Meek Theory of Company Deterioration.

    Install Systems to Insure Communication and Synchronization

    Once you have your A team on board, then you must constantly communicate with them and put in place systems within your organization which allow your team to stay in constant contact with each other.

    Ram Charan, advisor to CEOs of Fortune companies like GE, Ford, DuPont, EDS, Universal Studios and Verizon, believes that continuous and focused exchange of information leads to synchronization in a company which leads to success.

    “A synchronized organization is like a champion rowing team-people working together with a certain rhythm that allows the group to do things the individual could not do. Synchronization expands the capacity of the whole group” Ram Charan points out in What the CEO Wants You to Know.

    The reason why many small businesses never expand is because they don’t know how to create mechanisms for constant communication between individual employees and managers.

    Whether it’s through regular conference calls, emails or personal meetings, it is the job of the CEO to see that there is continuous communication and feedback throughout the organization.

    Where the Rubber Meets the Road-Creating a Sales Organization

    Giving your organization a sales orientation, rather than a development orientation will make or break your company. No matter how superior your product or effective your service, there are no positive financial results, which business is all about, until you get a customer, and consequently generate revenue. ( Meek developed a very unique and fresh approach to solving this as-old-as-selling problem. Clearly the Internet has changed the face of sales prospecting. More information is available now than ever before. Raw business information is available from open-sources like LinkedIn, Spoke or Jigsaw. So his company integrated a browser within Desktop Sales Explorer to help you gather business details into your prospecting database. And Desktop Sales Explorer directs the integrated browser to help you find email addresses, home pages, contact information and more. Pretty slick, no?)

    As Meek put it, “Rome didn’t build a great empire by holding meetings. They did it by killing all who opposed them.”

    Metaphorically speaking, the only way to douse your competitor’s flame is to overwhelm them with so many successful sales by your organization that they become increasingly unable to compete.

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