Tag Archives: Latina

Latina Advocate/Change Agent, Hilda Solis, To Lead Labor Department

Want to see real change?  Obama is nominating someone for a Cabinet post, Secretary of Labor, who has been about change all her life, and who has shaken up the old boy’s club  doing it.

Hilda Solis, according to Harold Meyerson in the Los Angeles Times is “the Latina daughter of immigrants, a product and champion of the labor movement, a staunch environmentalist, an ardent feminist and one of the gutsiest elected officials in American politics.”

Now, that’s what we’re talking about.

“I’m very excited,” said Maria Elena Durazo, executive secretary-treasurer of the Los Angeles County Federation of Labor. “This is an extraordinary moment for all women, but especially for the Latino community.”

One of seven siblings and daughter of Nicaraguan and Mexican parents, her father a union shop steward, Solis has been concerned all her life with the lives of the working poor. ” In 1996, as a first-term member of the California state Senate (and its first Latina member), Solis did something elected officials just don’t do: She took money out of her own campaign treasury to jump-start an initiative campaign to raise the California minimum wage. Californians passed it overwhelmingly.”

In the state senate, Solis  focused on cleaning up the air and environment in factory neighborhoods and projects to improve poor communities.  She stood up against domestic violence in cultures where male dominance and female submissiveness were ancient and ingrained habits and families often turned a blind eye to this type of abuse.

In 2000, in another gutsy move, Solis challenged a member of her own party for his seat in Congress and won by 69% to 31%.  Her victory signaled a tidal wave of change that had been building in L.A. with the influx of immigrants and the gradual transformation of red neighborhoods to blue.

Coming from a Waspy backround, but partnered with an Hispanic, living in a vibrant city with over 50% Hispanics and imbued with Latin culture and having lived in Latin America for five years, I had long seen the handwriting on the wall. As the Latin population has grown in all of the U.S.‘s major cities, new identities, forged by the challenge of equal rights and labor struggles, education, immigration, bi-lingualism and other daunting issues, have created new power for Latinos who are seizing success in virtually every arena of life in the U.S. From cinema to restaurants, singing to salsa.  Latinas are no longer on the fringes of power, but in the white hot center.

I wanted for Latinas and Latinos the same thing I seek for women in our culture: genuine equity.  And, after many years of working for women’s rights, I realize that comes from two things: succeeding in pocket book issues and wining office in politics.  So I was appropriately thrilled to learn of Hilda Solis’s nomination to prominent office, where she will, without a doubt, be a groundbreaker.

“It was no coincidence that shortly after Solis’s 2000 victory, virtually every Democratic elected official in Los Angeles marched alongside striking union janitors. As the janitors could (and did) attest, Solis’ victory had been theirs too.

“Known as a coalition builder in Congress, Solis has continued to focus on labor, immigration and environmental issues, “coauthoring the Green Jobs Act, providing federal funds for job training in retrofitting, solar panel installation and other environmentally friendly occupations.”

Hilda Solis is clearly a change agent. She has a proven record of change.  And, once in office, we will look forward to her, with passion and her hallmark fearlessness, continuing to transform the landscape around her.

If you ask me, Hilda Solis is change we can believe in.

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Capitalizing on the Strengths of Latinas/Latinos As A Workforce Asset

Latinas are on a roll—exercising new political and economic clout.

In the U.S. and many areas abroad, we are now entering the era of the Latina/Latino. Americans with ancestral roots in Mexico, Spain, Cuba, Peru, Portugal, Nicaragua, Guatemala, Columbia, the Dominican Republic– indeed, all the Hispanic cultures. These Latinas/Latinos have taken what’s best and most vibrant in those traditions and married them to the energy and innovation of the United States, to create new styles and rhythms for a wide variety of careers and professions, seizing success in virtually every arena of life in the U.S.

Sylvia Ann Hewlett in Latinas: A Strong and Growing Workforce Asset reports:

“This demographic group brings a great deal to the marketplace. Seven million strong and growing, the Latina labor force is increasingly well qualified. Between 1996 and 2006 the number of Hispanic women earning bachelor’s degrees increased 222 percent while the number of Latinas earning masters increased 307 percent. In addition, the spending power of Latinos/Latinas is a huge engine for growth in the U.S. ($928 billion, $200 billion larger than two years ago). Thus, it behooves corporations to pay serious attention to Latinas – as employees and consumers.

The report, Sin Fronteras: Celebrating and Capitalizing on the Strengths of Latina Executives, published by the New York-based Center for Work-Life Policy fills a hole in the research literature. Despite the rapidly growing heft of the Latina market (in terms of both brain power and buying power) rather little is known about this important group. Latinas are little studied and poorly understood. Sin Fronteras begins to remedy this omission with three key findings:

1. Heritage is a huge asset. The data is impressive here, whether you’re talking “cultural smarts,” fierce work ethic or an aptitude for collaborative leadership, Latinas have enormous potential in the executive suite.

2. Stereotypes and stigma are serious on-going barriers. All too often Hispanic workers are seen as “lazy, ignorant, illegal immigrants draining the social services.” As a consequence, employers often have a hard time seeing Latinas as “leadership material.”

3. Cutting edge companies are beginning to get it. A piece of good news: Companies are beginning to leverage Latina talent creating support networks (Goldman Sachs, GE); providing leadership training (J&J); honoring community outreach (Time Warner); underpinning personal and family resilience (Booz Allen Hamilton, Credit Suisse); and tackling stereotypes and stigma (Cisco). All of these initiatives involve the top rungs of management and thus are potential “game-changers.”

Read all of Sylvia Ann Hewlett’s Winning the Talent War posts

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