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I can't afford a publicity/public relations campaign . can I?
I can't afford a publicity/public relations campaign . can I? Todd Brabender-Spread The News PR, Inc. www.spreadthenewspr.com It's a phrase I hear over and over again from many entrepreneurs, small businesses owners and inventors: "I'd love to hire...

Outsourcing NOT Just for Big Business
Outsourcing has become a controversial issue and a hot topic among presidential candidates this year. But have you stopped to think how your business can benefit from the efficiency, functionality and cost savings of outsourcing? If you have,...

PRONTO North America Marketing Director Verzi Thrilled to Have Cutler and Smedley at Users Conference
Wednesday, May 4th, Thomas R. Cutler, CEO of TR Cutler, Inc., author of the Manufacturers Public Relations and Media Guide, Associate Editor of Industrial Connection, and Contributing Editor to InMFG magazine will be addressing the first annual...

The Number 1 Rule for Businesses - Be Professional
Have you ever walked into a store and things looked sloppy? Stores should have nice neat displays, right? Normally, yes, but sometimes they get a bit messy on busy days and we all understand how that can happen. But what if you were to walk...

TR Cutler and Peggy Smedley to Address PRONTO North America Users Conference
Peggy Smedley is the editor of Start Magazine and will be addressing the first annual PRONTO North America Users Conference on Thursday, May 5th. Smedley was recently profiled in the Wall Street Journal and authored Mending Manufacturing, How...

 
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Be a Storyteller, Not Just a Speaker

Stories develop themes. The themes chosen to illustrate the possibility of stories are:

Relationships, Choice, Creativity, Making a Difference, Celebration.

Speakers are ordinarily people, from teachers to grandparents, from mountain climbers to cancer survivors. The platform provides them with a privilege and awesome responsibility to share their stories in a way that helps the audience to ?wake up.? Good stories make people say, ?Wait a minute. I can think or act differently about everything than I did before.? Stories are everywhere. Speakers learn to retrieve them and retell them to audiences as a way to show their humanness to show they care; to open people to possibility thinking and how making mistakes will lead to the courage to finally help them succeed. Because most of us delineate our thoughts visually, great stories help to enhance and even transform our lives.

Be unique. Think funny thoughts. Live and re-live your story when you are telling a story. Words are critical so be sure to pause when necessary and BE IN THE NOW. Your words need to create an image in the audience?s mind so that they can remember your story. They may be a step away from their own story. This will strengthen the connection between you


and them.

It?s a good idea to use props to enhance your humor. Remember most people have an attention span of six to eight minutes.

The Coach asks? what is your story?

©2004 by Sandra Schrift. All rights reserved

Publishing Guidelines: You are welcome to publish this article in its entirety, electronically, or in print fre*e of charge, as long as you include my full signature file for ezines, and my Web site address (http://www.schrift.com) in hyperlink for other sites. Please send a courtesy link or email where you publish to sandra@schrift.com Thank you.

Sandra Schrift 13 year speaker bureau owner and now career coach to emerging and veteran public speakers who want to "grow" a profitable speaking business. I also work with business professionals and organizations who want to master their presentations. Get more speaking skills at our "Summer Sizzle" webpage: http://www.schrift.com/summer_sizzle.htm. Join my free bi-weekly Monday Morning Mindfulness ezine http://www.schrift.com/monday.htm