Boost your company’s profits, boost your career

NEW YORK - APRIL 02:  People wait on line to s...
Waiting in line in NY to speak with Job Recruiters -Image by Getty Images via @daylife

Boost your company’s profits, boost your career

With unemployment continuing to rise,   job recruiting lines growing ever longer, and , according to some, dark clouds on the economic horizon, how do you position yourself to hold on to your job?

“Better start thinking about how you can become more of a rainmaker — someone who increases the company’s growth or cash flow” says this article in CNN Money.

“Ask around your company to identify who the hotshot rainmakers are and what they’re working on. Then find a way to attach yourself to one of their projects, advises Jody Miller, CEO of Los Angeles executive recruitment firm Business Talent Group.

Talk to one of the players on the team to explain that you’d like to volunteer and what you can offer. If you work in market research, for example, and your firm is developing a new social-media app, you might be able to help them figure out who the target audience is. Says Miller: “Companies are so lean right now that everyone is eager to have an extra set of hands.”

Push an idea up the ladder

Don’t underestimate the value of your insights. Upper management is often so obsessed with what’s happening inside the business that they’re out of touch with what’s happening outside. Leverage your knowledge of your area to come up with three new moneymaking ideas. (If you’re in legal, for example, you might see a fresh way that your company could license its intellectual property; if you’re in marketing, you might suggest some new avenues for client leads.)

Write up brief pitches that give a sense of revenue potential, and e-mail these to the business development folks. Let them know that you’re happy to discuss further. Even if the ideas don’t go anywhere, your move will show the kind of initiative and entrepreneurialism that companies value, says New York City organizational psychologist Ben Dattner.

Lower overhead

True rainmaking typically involves increasing revenue, but you can also help boost the company’s profits by cutting costs. Scour your department for ways to do it: Are there cheaper suppliers available who wouldn’t compromise quality? Is there a process improvement that could save money? Are you spending too much on overtime pay? Reducing overhead, after all, makes room for your next raise.  ”

And just in case

Always be networking, always be meeting others in your field and broadcasting your value, just in case the rain really starts to pour.  Be ready by having developed close relationships  with other pivotal players in companies who are still hiring and may be interested in someone with your particular skill set. Keep up with job boards like Careers.AdvancingWomen.com so you’ll know who’s hiring and what the competition looks like.  Just in case.

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About admin

Since 1996, I have been both web publisher and author of AdvancingWomen.com, a site designed to help level the playing field for women and like-minded men in careers, business and particularly web biz, and now social media. I have provided career and business content to Fortune 500 companies like Citibank and Hearst, been published internationally by Cambridge University Press, by universities, military academies, medical and business societies, and financial organizations in Australia, India, and Saudi Arabia and translated into Mandarin Chinese, reaching a Chinese audience of over 2 million. I also served as financial news editor for Hearst’s MoneyMinded.com/Woman.com. I am a past member of the Board of Directors of National Association of Women Business Owners ( NAWBO-San Antonio); am active with the White House project, whose mission is to encourage women’s participation in politics and to place women in the pipeline to reach the highest offices in our land; also active with Win With Women, National Democratic Institute, Washington, D.C. to promote women in political leadership in 65 countries and various organizations supporting the increased use and funding of technology. I attended Wellesley College and graduated from Columbia University with a degree in writing. I come from a *very* entrepreneurial family and was, for many years, a serial entrepreneur myself always looking for a new horizon to explore. The latest horizon has been the dawning of the Internet, which I migrated to and set up tent ,shortly after Netscape came out with the browser in 1994. ( As those of you involved with the Internet know, in Net time, that is somewhat equivalent to when the dinosaurs were crawling out of the swamps. I have many interesting stories from those wild and woolly pioneer days.) For the past 13 years, I’ve been working on the Internet. I’m all about building community.