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Falling Home Values and Preforeclosure Investing
The rapid increase in home values has proven to be as good as
lottery winnings for homeowners in many areas. But look out -
old tricks may no longer fool anyone.
The real estate boom has bailed out many folks who have been
caught between...
How Long Should You Stick With A High Yield Investing Program?
Most people ask us when we feel is the right time for them to
stop compounding/reinvesting and take their money out of a
program. This is a tough answer to give. It all depends on the
program that is invested in and the rate of return. Usually...
"How To Increase Your Net Worth By $20,000 to $100,000 On Every Real Estate Investing Deal You Do"
Consider these parameters for a real estate deal: Property Value: $250,000 Purchase Price: $160,000 Repairs: $2,500 If you analyze the numbers, you see that the equity available in this deal is $87,500 (Property Value minus Purchase Price minus...
Networking 101
As a new business owner you must wear many hats.
You will need knowledge of accounting, marketing, advertising, management, administration, inventory, sales, etc., in addition to knowledge pertaining to your industry. Since you may be very...
Real Estate Investing and Goal Setting
What is the primary reason for success most people have that
seems to elude unsuccessful people? Goal setting is the primary
reason for success. Lack of proper planning is the number one
reason for failure. Proper goal setting involves setting...
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Investing In Your Business
"Investing In Your Business"
By Ken Leonard Jr.
©2002 KLJ Online
Advertising your online business is a hit or miss under-
taking. It involves constant testing and tweaking of your
ad copy, to get the best return on investment (ROI) for
your advertising dollar (or pound, euro, etc.).
Finding the best places to spend your ad budget is also a trial
by error process. Your hard work will pay off when you get a
good pull from an ad placed in a publication. This pull means
sales, profits from your product or affiliate programs
in which you are involved.
As the money comes in, you will be tempted to take some of
this revenue for your personal use. Business expenses (web-
site hosting, ISP, list manager, etc.) can be paid from
this cash flow, but it is much better to keep your day job
and pay your overhead from your regular salary. This will
reduce the stress put on your business'
budget, and keep
you from wanting to draw a paycheck from your online
efforts. If you think that a small check for you won't hurt
your business, think again.
You need to reinvest this revenue back into your online
business if you want it to grow. Having a never-changing
ad budget will limit your growth, and will ultimately lead
to failure. Using most or all revenue generated by your ad
campaigns to begin more campaigns will produce more profits,
and an ever-growing ad budget. This can result in unlimited
growth for your business, and bigger paychecks for you in
the future.
After all, that's what it's all about, right?
About the Author
Direct marketing veteran Ken Leonard Jr. publishes
"New Marketer Ezine" weekly, helping to take the
headaches out of starting and growing your online
or home-based business. Get yours now by going to
http://www.kenleonardjr.com and get two useful
resources free.
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