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5 steps to winning the affiliate game
When you join an affiliate program, you join thousands of other affiliates who are marketing the same product. So how do you ensure that customers buy from you instead of one of the other thousand affiliates? You do it like this. 1. Buy the...
Can you succeed marketing an affiliate based program?
Internet Marketing can be an enjoyable and profitable experience, but it can also be very frustrating, time consuming, money draining and anti social. So why do we keep putting ourselves through all this pain? Well, I’m sure that for everyone...
Give Your Affiliate Program A Lift With A New Or Improved Product
If an affiliate program is an important part of your business, your profits are only as good as your affiliate members. Sales drop like a rock when they get discouraged or lose interest. You will see the dreaded signs if you frequently visit your...
Keep Your Affiliate Site Profitable for The Long Haul
I was recently talking to a friend who had signed up for an affiliate program that I am also involved with. She mentioned that she had never really made much money from it and that she rarely thought about it anymore. She said that she was so busy...
Webmaster Affiliate Programs - How to Separate the Good from the Bad
More and more people are turning to the Internet and specifically, affiliate programs, to make money online. However, it is not as easy as you might think to determine the good affiliate programs from the bad, especially if you do not know much...
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Make Sure Affiliate Programs Pay for Every Sale
Make Sure Affiliate Programs Pay for Every Sale
When joining affiliate programs there are many decisions you have to make. Unfortunately, few people query what kind of tracking software the program uses. To overlook this can prove costly, and means you may never be credited with 5% - 10% of your affiliate sales.
A good affiliate program will use quality affiliate tracking software that is reliable and tracks all of your sales. You must make sure that they not only track online sales, but also sales by phone, fax and mail order. Many companies only track online, and this means you will lose between 5% - 10% of your sales.
Also, make sure that the affiliate program uses 'cookie tracking' software to ensure that you will be credited for sales from people who don't buy the first time they visit your website, but come back and buy at a later date.
For those of you who don't know what a 'cookie' is. A cookie is a small piece of information that a web site puts on your hard drive so that it will remember you when you return later. This is how
cookies can be used to track visitors to a web site. In this way the affiliate program will be able to track all the sales from your site, even though the visitor did not buy on the first visit to the web site.
Many affiliate programs use software that only tracks about 80% of your sales. It has to be said that many of the popular affiliate companies are guilty of this. So beware big names! Some companies use tracking software that only pays if the customer visits your link and buys straight away. If the visitor returns to your site an hour later... a day later... week later... and buys, you will not be credited for the sale. Good 'cookie tracking' software ensures that this never happens.
So, before you join any affiliate scheme make sure to ask about the kind of tracking software they use. It could save you a small fortune in the long term.
© 2003 by John Lynch
( For information on reputable affiliate programs that convert to sales go to: http://www.merchant-account-service.com/affiliate_programs.html )
About the Author
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